What GEO means
GEO is how you influence your AI visibility, and is closely related to answer engine optimisation (AEO).
How generative engines build answers
GEO vs SEO
See the full breakdown in AEO vs GEO vs SEO.
How to build a GEO strategy
We cover this end to end in building a GEO strategy from the ground up, and on deciding whether to invest in is your brand ready for AI search?
Frequently asked questions
What is generative engine optimization?
Is GEO the same as AEO?
How is GEO different from SEO?
How do you start with GEO?
Related guides
- What is AI visibility?
- What is answer engine optimisation (AEO)?
- AEO vs GEO vs SEO
- The best AI visibility tools in 2026
See how AI search represents your brand
reconnAI tracks your visibility and share of voice across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews, broken down by market. See how AI Visibility Tracking works, or get in touch.